Art Direction | Motion Design | Animation
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CADILLAC LYRIQ

The Cadillac Lyriq is the first fully-electric vehicle from GM’s luxury brand. While at Territory Studio, the team and I collaborated closely with the General Motors design team to create a cutting-edge 3D user interface and establish UI motion standards and behaviors.

My contributions included design explorations for the 33-inch center screen, focusing on backgrounds, color schemes, layouts, and speed dial designs.


These are initial design explorations for the circular speedometer, focusing on more dynamic and volumetric concepts.


Exploring backgrounds to assess depth and texture helps me understand the spatial feel, informing concepts for a more volumetric UI within the central dial. Here are some of my initial explorations.


 Circular Dial layouts with varying BG explorations applied.


Exploring unconventional speedometer designs that move away from traditional radial dials.