Art Direction | Motion Design | Animation
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BLOOMBERG QUICKTAKE

Bloomberg Quicktake is an annual conference to showcase the companies progress to partners and advertisers. This conference is originally meant to be in person, however the pandemic pushed this to a virtual online conference. The task was to create a graphics package for this web conference. This involved making a 45 min long edit that required custom branding and many deliverables such as animated transitions, title animations and supporting graphics. I was asked to lead the development of the graphics package, evolve the existing brand and design the visual language and animation style for this conference.


Branding Reference

This is some initial branding reference to get to know the brand.

 
 

Design

These initial designs were the style frames that became the building blocks of the design package.

Animation tests

These were some initial design explorations for the title cards.

Style frames for opening title Animation

Alt design frames for quick open animation

Countdown and opening title animation

Additional logo mark exploration


Title card motion design frames

Animated title transition

Additional supporting graphics

Title: Bloomberg Quicktake
Agency: Territory Studio SF
Role: Design, Art Direction, Animation